About Us

We are a non-for-profit organization of Canadians, interested in promoting the benefits of university education, and helping young Canadians make better career choices. The world we live in is rapidly changing, and innovation is reducing the number of menial jobs by hundreds of thousand everyday worldwide. Canada cannot escape this trend and the sooner we transition to a better educated society, the brighter the future will be for Canada. Please join us in our quest for bringing smarter career choices to Canadians.